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100% PURE RACING TAKES ON RED BULL DEFIANCE

Saturday 7th October 2017

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PRESS RELEASE
From: 100% Pure Racing Wanaka, New Zealand For immediate release
Saturday, October 7th, 2017

NEW TEAM FOR RED BULL DEFIANCE

The date is set for one of New Zealand’s most challenging endurance events with a new team at the helm.

Red Bull Defiance returns to Wanaka, New Zealand on the 20th & 21st of January 2018, marking the fourth edition of the spectacular endurance event that attracts some of the world’s top multisport athletes.

The high profile event, created back in 2015 by champion multisporter Braden Currie and the Agema Group, is now owned and operated by 100% Pure Racing, the company behind the world’s largest adventure race, GODZone.

100% Pure Racing CEO Warren Bates says it’s a great result to be involved with the event and a globally recognised brand like Red Bull. “Our crew are looking forward to working alongside Red Bull to promote and grow Red Bull Defiance. The unique two-day format is designed to excite competitors with a mix of endurance disciplines and exclusive high country terrain. We recognise the significant contribution both Braden and Sally Currie have made in establishing the event and Braden will continue to inspire all competitors in his role as Red Bull Defiance ambassador.”

As an official Red Bull event, Red Bull Defiance receives substantial media support and integration across Red Bull’s extensive global television, digital and social media channels.

Lake Wanaka Tourism General Manager James Helmore says the national and international multisport community has embraced the event.“ Wanaka is the perfect playground for Red Bull Defiance and it has quickly become one of the premier events on the sporting calendar. The two-day challenge provides stunning footage and content that showcases both the region and the sport and we are excited about its future.”

Red Bull Defiance will be hotly contested this coming January with the largest field of entries ever in its history with a sell out field of high profile national and international racers.

Entries remain open for two new single stage events introduced last year, the Minaret Burn MTB and the Skyline Traverse Mountain Run.
“The single stage events are an awesome way for Kiwis and internationals to get a taste of what Red Bull Defiance is all about and have access to some amazing backcountry terrain that is not otherwise available to them,” says Bates.

“These two new categories are quickly gaining in popularity and I expect them to sell out relatively quickly. We are planning an awesome party in downtown Wanaka for all competitors, that no one will want to miss.”

To enter the Minaret Burn MTB or Skyline Traverse Mountain Run click here: https://www.redbulldefiance.co.nz/

For more information:
Becks Law
Red Bull Defiance Event Manager Ph: 0275626047
Email: becks@redbulldefiance.co.nz

Margo Berryman
Media Liaison
Ph: 021 246 3342
Email: margo@qt.co.nz
https://www.redbulldefiance.co.nz/
https://www.facebook.com/RBDefiance

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